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Website build

A website that feels like you,
designed on purpose.

We build small, fast websites for small businesses, nonprofits, founders, and side hustlers: about five pages in your own voice, forms that feed your email list and your follow-up, and search set up from the start. You review every page before it goes live, and you own the site and the domain.

Built with Claude, GitHub, and Netlify. No site builders. Costed in a one-page scope note before you commit.

What you get

A site that sounds like you
and works while you work.

Every site starts from you: how you talk about your work, the people you serve, and the sites you love. The pages follow from there.

YOUR VOICE AND YOUR LOOK

Pages written the way you talk.

About five pages to start, such as home, about, what you offer, a place to share what you know, and contact. The look comes from your colors, your style, and the sites that inspire you.

FORMS THAT FEED YOUR FOLLOW-UP

Every inquiry lands where you'll see it.

Contact and sign-up forms connected to your email list and your inbox. If we also set up AI workflows with you, a new inquiry can start a drafted reply that a person reviews before it goes out.

NUMBERS YOU CAN READ

The few numbers that matter.

Google Analytics set up to count what you care about, like visits, sign-ups, and booked calls, so you can see what's working.

FAST AND PHONE-READY

Light pages that load quickly.

Custom pages with no site builder underneath, checked on a phone and a laptop, and built to good accessibility practice.

A LITTLE PERSONALITY

Something only your site would have.

If you'd like it, a small game, a quiz, or a hidden surprise that shows who you are. Gina's own site hides her dogs on the pages for visitors to find.

Sites Gina has built

Four sites,
four different feels.

Each one started from the same questions about voice, people, and feel, and each one looks like its owner. This site is a fifth.

ginawilt.bio

Gina's personal site. Every room is a color from her world, and her dogs hide on the pages.

Visit ginawilt.bio

Thrive Vibes

Experiences and community for people building something of their own. Warm, earthy, and unhurried.

Visit thrivevibes.net

Boss Dog Co.

Home-based dog daycare and boarding in Laveen, with safety guides and small games that teach.

Visit thebossdogco.com

How a build works

From a conversation
to a site you love.

Most builds take three to six weeks from the signed scope note to launch, depending on the number of pages and how quickly reviews come back.

  1. 01

    Start with a conversation.

    A free discovery call, then a friendly questionnaire about you, your people, and the sites you love. Skip anything that doesn't fit yet, and we talk it through.

  2. 02

    A scope note before anything is built.

    Within two business days you get one page with the pages, who does what, the timeline, and the fee. Nothing gets built until you say yes.

  3. 03

    A private preview, then launch.

    You click through every page on your phone and laptop before it goes live, and we change what doesn't feel like you.

After launch

Take it with you,
or let us keep it running.

Your site launches from our GitHub and Netlify accounts. At launch you choose where it lives next. Either way, the site and the domain are yours.

Option 1 · Hand it over

The site moves into your own accounts.

What happens
We move the site into your own GitHub and Netlify accounts and give you written instructions for small changes.
Good for
Owners who like to make their own edits, or who have someone who can.

Option 2 · Monthly site care

We keep it running and up to date.

What happens
The site stays on our hosting. Each month we check that the forms and the domain work and make a set number of updates. Bigger changes, like a new page, get their own short scope note.
Good for
Owners who would rather hand the keeping-up to someone else.

Common questions

Questions about
your website.

Short answers about cost, time, tools, and ownership. If yours is not here, ask on the call.

How much does a website cost?

Every site is costed in a one-page scope note after a free discovery call, so the fee matches the pages and features you need. You see the fee before you commit, and nothing gets built until you say yes.

How long does a build take?

Most builds take three to six weeks from the signed scope note to launch, depending on the number of pages and how quickly reviews come back.

Do you build on Wix, Squarespace, or WordPress?

No. We build every site with Claude, GitHub, and Netlify. That keeps the pages fast and light, and when you take the site over, every file is yours.

Who owns the site and the domain?

You do. You buy the domain in your own name. At launch you choose: the site moves into your own GitHub and Netlify accounts with written instructions, or it stays with us on monthly site care.

What do I need to have ready?

A domain in your name, any photos you want to use, and time to review each page. If you don't know an answer to something yet, that's completely okay. We talk it through.

Can my site connect to my email list and follow-up?

Yes. Contact and sign-up forms can feed your email list. If we also set up AI workflows with you, a new inquiry can start a drafted reply that a person reviews before it goes out.

Your next move

What do you want people
to feel when they visit?

Thirty minutes with Gina, no preparation. Bring a site you love or a page you wish you had, and you leave with one clear next step whether or not we work together.

You’ll talk with Gina WiltFounder, StrideForward · EdD, MBA

Or email hello@strideforward.world. Gina replies within two business days.